Authors Asim Ansari, Raghuram Iyengar, and Peter Fader Format Working Paper Publication Date January 1, 2007 Full Citation Ansari, Asim, Raghuram Iyengar, and Peter Fader. Generalized Customer Base Models for Non-Contractual Settings. January 01, 2007.
Full Citation Ansari, Asim, Raghuram Iyengar, and Peter Fader. Generalized Customer Base Models for Non-Contractual Settings. January 01, 2007.