Full Citation
Netzer, Oded, Peter Ebbes, and Tammo Bijmolt.
“Hidden Markov Models in Marketing.”
In Advance Techniques and Methods to Model Markets,
edited by Peter S.H. Leeflang, Jaap E. Wieringa, Tammo H.A. Bijmolt, and Koen H. Pauwels,
New York:
Springer,
Forthcoming.