Authors Noel Capon and James Hulbert Format Book Publication Date January 1, 2001 Publisher Prentice Hall Full Citation Capon, Noel and James Hulbert. Marketing Management in the 21st Century. Saddle River, N.J.: Prentice Hall, 2001.
Full Citation Capon, Noel and James Hulbert. Marketing Management in the 21st Century. Saddle River, N.J.: Prentice Hall, 2001.