CEBiz News

Consumers Online: Ten Years Later

Designing Marketplaces of the Artificial with Consumers in Mind: Four Approaches to Understanding Consumer Behavior in Electronic Environments, was runner up for the best paper award in the Journal of Interactive Marketing.

Professors Sunil Gupta and Donald Lehmann's E-Customer Value Project has been published in the article "Customers as Assets," which was awarded the Best Paper award in the Journal of Interactive Marketing.

Professors Sunil Gupta and Donald Lehmann's E-Customer Value Project has been published in the article "Customers as Assets," which was awarded the Best Paper award in the Journal of Interactive Marketing.

NPR Interview

Radical disruptions are occurring in society and commerce as a result of new technologies. Has anyone outside of the industry noticed?

Radical disruptions are occurring in society and commerce as a result of new technologies. Has anyone outside of the industry noticed?