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Design

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About the Design Team

A strong and cohesive brand is essential for making a lasting impression, and at Columbia Business School, we are committed to helping your department reflect the CBS brand identity in every aspect of your materials. Whether you're developing marketing collateral, digital content, or promotional products, our team is here to guide you in ensuring that everything aligns with the school's branding standards.

From logo usage and color palette selection to typography and imagery, we provide expert advice to help you create professional, visually appealing designs that are consistent with CBS’s established look and feel. In addition to offering design guidance, we also ensure that your branded merchandise—from apparel to office supplies—meets the high standards associated with the CBS name.

When you need support, whether for a one-off project or ongoing initiatives, we are here to help you maintain a consistent, polished presence across all of your communications and materials.

Brand Downloads
Kyle Picone

Kyle Picone

Senior Graphic Designer
Marketing and Communications

Our Services

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Design Requests

Our design team is ready to bring your vision to life and make sure every project reflects CBS’s brand. Whether you’re launching a new design or updating an existing one, we’ll help you create polished materials that stay true to the School’s identity.

Let's Start Your Next Design
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Brand and Design Overview

Our branding guidelines ensure every visual element, from logos to promotional products, reflects Columbia Business School’s bold and refined identity. We provide clear direction on logo use, color palettes, and design standards for all CBS materials.

Create With Confidence
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Discovery Consultation

Let’s explore new design possibilities for your project. Our consultation service provides fresh insights and personalized advice to ensure your materials not only look great but also stay consistent with CBS’s brand standards.

Start Your Consultation

Latest Help

Templates and Signage

Date

September 26, 2024

Audience

Faculty, Staff

Topic(s)

Brand Guidelines

The Marketing and Communications department have created a large number of templates available to faculty and staff for use below.

  • Read More

Visual, Style, and Merchandise Guidelines

Date

September 27, 2024

Audience

Content Creators, Site Editors, Social Media Managers

Topic(s)

Brand Guidelines, Logos, Social Media, Website

Follow Columbia Business School's visual style guidelines below.

  • Read More

Event Signage and Templates

Date

October 8, 2024

Audience

Staff, Student Groups

Topic(s)

Events Marketing

See our Quick Start Event documents below detailing information about signage, posters, flyers, and more.

  • Read More

More How-Tos

Templates and Signage

Date

September 26, 2024

Audience

Faculty, Staff

Topic(s)

Brand Guidelines

The Marketing and Communications department have created a large number of templates available to faculty and staff for use below.

  • Read More

Visual, Style, and Merchandise Guidelines

Date

September 27, 2024

Audience

Content Creators, Site Editors, Social Media Managers

Topic(s)

Brand Guidelines, Logos, Social Media, Website

Follow Columbia Business School's visual style guidelines below.

  • Read More

Event Signage and Templates

Date

October 8, 2024

Audience

Staff, Student Groups

Topic(s)

Events Marketing

See our Quick Start Event documents below detailing information about signage, posters, flyers, and more.

  • Read More

Do's and Dont's with Logos

Date

October 7, 2024

Audience

Content Creators, Faculty, Site Editors, Staff, Student Groups

Topic(s)

Brand Guidelines

The Columbia Business School is a confident and bold piece of artwork, anchored by the School’s beloved Hermes icon. Learn about dimensions, brand, sizing, and more below.

  • Read More
Learn More From the Knowledge Wiki

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Columbia University in the City of New York
665 West 130th Street, New York, NY 10027
Tel. 212-854-1100

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