Change Management at Different Managerial Levels
Research-based insights on how leaders can enact change at different managerial levels during difficult economic climates.
Articles
Why 'Downscale' Items Signal High Status
As luxury styles become more accessible, wealthy consumers are drawn to upscale versions of 'low culture' fashion and food.
Why Diversity Is Hard (and Why It's Worth It)
Understanding the benefits of diversity in the workplace.
Beware of Marketers Bearing Plans to Reach “Influencers”
David Rogers shares his take on the idea of influencing customer networks.
The End of Neoliberalism and the Rebirth of History
The End of Neoliberalism and the Rebirth of History
Why Entrepreneurs Should Use 360-Degree Market Research
It is useful for entrepreneurs to conduct both qualitative and quantitative research to better understand customers
R&D Is a Startup Launchpad
Exposure to a firm’s research and development department bodes well for entrepreneurs.
Location Matters for Entrepreneurship
The US, and Silicon Valley in particular, continue to be the home of startups.
Women Entrepreneurs Face Challenges in Networking
Gender bias is often an obstacle to third-party connections.
Could a US Recession End the Trade War?
A US downturn wouldn’t be all bad news — it could help normalize relations between America and China.
These Shoes Were Made for Working
When Min Santandrea ’06, founder of SantM shoes, was working in the fashion industry and traveling constantly for her job, she noticed an issue: looking good was a pain. Literally. Dressing nicely for work meant wearing high heels every day, and long hours and traveling had worn out her soles and her patience.
No More Half-Measures on Corporate Taxes
The world is facing multiple crises, none of which can be addressed without well-resourced governments.