Economics and Policy, Marketing
Why 'Downscale' Items Signal High Status
As luxury styles become more accessible, wealthy consumers are drawn to upscale versions of 'low culture' fashion and food.
Taking Adam Smith’s logic to Youngstown, Ohio, as a case study in economic disruption, Hubbard discusses the benefits of an open economy and creating bridges to support people in turbulent times so that they remain engaged and prepared to participate in, and reap the rewards of, a new economic landscape.