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Milstein Center Research in Focus

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You Had Me at Hello: Making Travel Search Easier
Marketing

You Had Me at Hello: Making Travel Search Easier

Columbia Business School study’s new approach to understanding customers’ needs and their journey to purchase is ten times more accurate than previous models

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Greening Hydrogen: Challenges, Innovations, and Opportunities
Climate and Solutions, Energy, Energy Solutions, Green Hydrogen

Greening Hydrogen: Challenges, Innovations, and Opportunities

Green hydrogen production faces significant challenges due to high costs. Columbia Business School examines the current landscape, highlighting technological innovations and future prospects in this emerging field.

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Columbia Business School Hosts 13th Annual Workshop on Negotiating Real Estate Joint Ventures
Real Estate

Columbia Business School Hosts 13th Annual Workshop on Negotiating Real Estate Joint Ventures

Columbia Business School Hosts 13th Annual Workshop on Negotiating Real Estate Joint Ventures

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Legacy: A Reflection on the Year and a Vision for the Future
Family, Research Findings

Legacy: A Reflection on the Year and a Vision for the Future

As we close another year, the concept of legacy invites us to pause and reflect on the enduring impact of our actions and choices. Legacy, as explored in family enterprises, goes beyond financial inheritance. It encompasses values, decisions, and the footprints we leave for those who follow. This month, we consider legacy not just as a gift we bestow but as a lens through which we view our past, present, and future.

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@CBS
Business and Society, Climate and Sustainability, Future of Work, Leadership, Strategy

@CBS

A collection of images from significant Columbia Business School conferences and events for the Winter/Spring 2025 Columbia Business Magazine.

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Connecting Business and Society at The Hub
Business and Society, Leadership, Organizations, Strategy

Connecting Business and Society at The Hub

Discover how a groundbreaking think tank is uniting scholars, business leaders, and policymakers to drive innovation and shape the future.

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The Future of Work Begins Now
Artificial Intelligence, Business and Society, Future of Finance, Leadership

The Future of Work Begins Now

The potential for AI to enhance workplaces is vast—as long as we remember the humans that make this enhancement fully possible.

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Research in Focus

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