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Consumer Behavior

See the latest research, articles and faculty on the Consumer Behavior Area of Expertise at Columbia Business School.

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Consumer Behavior Faculty

CBS Faculty Research on Consumer Behavior

A Model and Methodology for the Development of Consumer Information Programs

Authors
Noel Capon and Richard Lutz
Date
January 1, 1979
Format
Journal Article
Journal
Journal of Marketing

Consumer information programs can be more effective if they are conceived within a marketing framework which views consumer information as a product to be marketed. A methodology is outlined which can assist consumer information program developers in identifying information needs from the consumer's point of view, rather than the policy maker's.

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Discounted and undiscounted value-iteration in Markov decision processes: A survey

Authors
Awi Federgruen and Paul Schweitzer
Date
January 1, 1979
Format
Chapter
Book
Dynamic Programming and its Applications

A survey is given of the present state of the art of value-iteration and related successive approximation methods, as well as of resulting turnpike properties, in both the discounted and undiscounted version of finite state and action Markov Decision Problems.

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An OCE Analysis of the Effect of Uncertainty on Saving Under Risk Preference Independence

Authors
Larry Selden
Date
January 1, 1979
Format
Journal Article
Journal
The Review of Economic Studies

This paper is concerned with the effects of capital risk on optimal individual savings decisions in a simple two-period setting. We investigate the respective roles played by risk and time preferences in answering the following related questions: Q1: Will savings increase, remain constant or decrease in response to an increase in capital risk? Q2: Is optimal saving in the presence of capital risk greater than, equal to or less than optimal saving in the certainty case where the rate of return equals the mean (uncertain) return?

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A note on simultaneous recurrence conditions on a set of denumerable stochastic matrices

Authors
Awi Federgruen, A. Hordijk, and H. C. Tijms
Date
December 1, 1978
Format
Journal Article
Journal
Journal of Applied Probability

In this paper we consider a set of denumerable stochastic matrices where the paramter set is a compact metric space. We give a number of simultaneous recurrence conditions on the stochastic matrices and establish equivalences between these conditions. The results obtained generalize corresponding results in Markov chain theory to a considerable extent and have applications in stochastic control problems.

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The functional equations of undiscounted Markov renewal programming

Authors
Paul Schweitzer and Awi Federgruen
Date
November 1, 1978
Format
Journal Article
Journal
Mathematics of Operations Research

This paper investigates the solutions to the functional equations that arise inter alia in Undiscounted Markov Renewal Programming. We show that the solution set is a connected, though possibly nonconvex set whose members are unique up to the n* constants, characterize n* and show that some of these n* degrees of freedom are locally rather than globally independent.

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Contraction mappings underlying undiscounted Markov decision problems

Authors
Awi Federgruen, Paul Schweitzer, and H. C. Tijms
Date
October 1, 1978
Format
Journal Article
Journal
Journal of Mathematical Analysis and Applications

This paper is concerned with the properties of the value-iteration operator which arises in undiscounted Markov decision problems. We give both necessary and sufficient conditions for this operator to reduce to a contraction operator, in which case it is easy to show that the value-iteration method exhibits a uniform geometric convergence rate.

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A New Representation of Preferences over "Certain x Uncertain" Consumption Pairs: The "Ordinal Certainty Equivalent" Hypothesis

Authors
Larry Selden
Date
September 1, 1978
Format
Journal Article
Journal
Econometrica

For problems involving choices over "certain x uncertain" consumption pairs, it is almost universally assumed that the decision maker's preferences can be represented by an expected TPC (two-period cardinal) utility function.

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Foolproof convergence in multichain policy iteration

Authors
Paul Schweitzer and Awi Federgruen
Date
June 15, 1978
Format
Journal Article
Journal
Journal of Mathematical Analysis and Applications

An example for undiscounted multichain Markov Renewal Programming shows that policies may exist such that the Policy Iteration Algorithm (PIA) can converge to these policies for some (but not all) choices of the additive constants in the relative values, and as a consequence that the PIA may cycle if the relative values are improperly determined.

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The optimality equation in average cost denumerable state semi-Markov decision problems, recurrency conditions and algorithms

Authors
Awi Federgruen and H. C. Tijms
Date
June 1, 1978
Format
Journal Article
Journal
Journal of Applied Probability

This paper is concerned with the optimality equation for the average costs in a denumerable state semi-Markov decision model. It will be shown that under each of a number of recurrency conditions on the transition probability matrices associated with the stationary policies, the optimality equation has a bounded solution. This solution indeed yields a stationary policy which is optimal for a strong version of the average cost optimality criterion.

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