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Brand Talk Articles

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Innovation in Curation
Chazen Global Insights, Strategy

Innovation in Curation

Bern Schmitt discusses innovations in museum curation. For decades, curating a show in a museum meant putting the works of art together.

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Why We Must Suffer Bad Business Jargon
Leadership

Why We Must Suffer Bad Business Jargon

David Rogers answers the question we've all been thinking: Why do we suffer such terrible verbiage in business?

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Something That Would Change Everything
Leadership

Something That Would Change Everything

Bernd Schmitt presents how mind reading would change the world, and it's not for the better.

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Beware of Marketers Bearing Plans to Reach “Influencers”
Leadership, Marketing

Beware of Marketers Bearing Plans to Reach “Influencers”

David Rogers shares his take on the idea of influencing customer networks.

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Four Things the FTC Can Do To Fix Its Assault on Free Speech
Leadership

Four Things the FTC Can Do To Fix Its Assault on Free Speech

David Rogers discusses what the new FTC regulations mean for free speech.

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It’s Time for the New York Tech Community to Brand Itself
Chazen Global Insights, Media and Technology

It’s Time for the New York Tech Community to Brand Itself

This week I attended my first Clickable Interesting Cafe event with Fred Wilson, a VC and principal of Union Square Ventures, providing the talk.

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9/9/99 Ten Years Later
Chazen Global Insights, Strategy

9/9/99 Ten Years Later

9/9/99 was the date of the experiential kick-off event for the Center on Global Brand Leadership that I have been directing at Columbia Business School ever since. 

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Brands Both Big and Small Can Inspire Their Community
Leadership

Brands Both Big and Small Can Inspire Their Community

How BRITE Attendee Abby Strunk uses branding to make a difference in her community.

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