In talking about strong brands, the term consistency is usually paramount. At the BRITE ’17 conference, however, Thomas Ordahl, Chief Strategy Officer of Landor, cautioned brand managers against being over protective about every element of their brand.
Prof. Fabrizio Ferri was asked to join the Editorial Advisory and Review Board of the Accounting Review, the academic journal of the American Accounting Association
Community Resource Exchange, helmed by Katie Leonberger ’08, provides much-needed management, leadership, and other consulting services to more than 300 social-service nonprofits in New York City.
Don Lehmann was recognized by the Marketing Science Institute for his paper, co-authored with Kimberly Whitler and Ryan Krause, When and how does board-level marketing experience contribute to firm performance?
More than 1.5 billion people live in extreme poverty worldwide, and even in the relatively wealthy US, 14 per cent live below the poverty line. People in poverty make more “myopic” or short-term decisions rather than forward-looking decisions that could improve their situations. A new study co-authored at Cambridge Judge Business School finds that increased community trust could help halt this “vicious cycle” of poverty.
The key to managing an innovative, flat organization like Memorial Sloan Kettering, according to its president and CEO, is to make everyone feel that they’re in charge.
Professor Takatoshi Ito was recently appointed as one of the members of the Eminent Persons Group of the G20. He, along with the other members of this group, are tasked to review issues relating to global financial governance. To read more on this, please visit the link below:
DPM Tharman appointed chairman of top G20 group tasked to review global financial governance (The Strait Times, 4/22/17)
Even the most successful careers include a misstep or two. But instead of retreating when times get tough, the most resilient businesspeople embrace, analyze, and learn from their setbacks to bounce back stronger than ever.
CBS’ Center on Japanese Economy and Business (CJEB) hosted a special lecture event featuring Japan’s Deputy Prime Minister, Taro Aso. This sold-out event was highly covered by the media. To see a list of media coverage, please see the links below or click here.
On April 5, 2017, the Real Estate Association and the Family Business Club, with support from the Paul Milstein Center for Real Estate, presented a joint Real Estate Family Business Panel at Columbia Business School.
On Friday March 3, 2017, Columbia Business School’s Real Estate Association, in partnership with the Paul Milstein Center for Real Estate, hosted the 8th annual Real Estate Career Forum at the Columbia Club of New York. The Career Forum had representation from over 25 prestigious companies from varying parts of the Real Estate industry.
On March 28th, 2017, the Real Estate Association (REA), with support from the Paul Milstein Center for Real Estate, presented Columbia Business School’s third annual Real Estate Technology and Entrepreneurship Panel. The event began with a networking reception for current students, alumni and industry participants to mix and mingle.