Strategy

In May, Columbia Business School Executive Education is launching a new program, Customer Centricity, to help managers refocus their direction to create sustained value. Transitioning from product centricity to customer centricity requires more than just rewriting a vision statement.  

Columbia Business School's Case Competition 2010 concluded on April 8. Teams of first-year students took part in the competition.

BRITE Speaker Dwayne Spradlin discusses how the culture is essential to making innovation work.

Participants from 12 business schools competed in the two-day event to test their management skills and heard presentations from top corporate leaders.

Johar to work closely with School's new Cross-Disciplinary Areas (CDAs), which integrate research and teaching across academic divisions, the University and the practitioner community.

Bern Schmitt discusses innovations in museum curation. For decades, curating a show in a museum meant putting the works of art together.

The Center on Japanese Economy and Business(CJEB) and The Program for Economic Research(PER) organized a conference titled "Coping with Crisis: Financial Policy in the U.S. and Japan" from 6:00 p.m. to 7:30 p.m. on Tuesday, November 10, 2009 at Columbia Business School. This was the inaugural event of CJEB's new program, "New Financial Architecture-Japan & the U.S."

Dan Rosensweig, the president and CEO of Guitar Hero, a division of Activision, has been appointed Columbia Business School's newest executive in residence.

The Center on Japanese Economy and Business, Columbia Business School and the Program for Economic Research are organizing a conference on Tuesday, November 10, Coping with Crisis: Financial Policy in the U.S. and Japan. The speakers are Professors Heizo Takenaka of Keio University, Patrick Bolton of Columbia Business School, and Takatoshi Ito of The University of Tokyo. The conference will be held from 6:00 p.m. until 7:30 p.m. in Uris #301at the Columbia Business School, followed by a reception until 8:30 p.m.

9/9/99 was the date of the experiential kick-off event for the Center on Global Brand Leadership that I have been directing at Columbia Business School ever since.