Organizations
Management Press Release
Gender-Based Double Standards Persist Even in a Performance Driven Industry, According to New Research From Columbia Business School
Data was analyzed to determine how stock market recommendations from a financial advisor are evaluated and whether a particular recommendation is chosen based on gender identification (i.e. female names). Investment recommendations submitted by men are more likely to be viewed than those submitted by women. There is evidence that double standards lead to unequal evaluation outcomes for similarly performing men and women.