Shadow bank market share in residential mortgage origination nearly doubled from 2007 to 2015, with particularly dramatic growth among online "fintech" lenders. We study how two forces, regulatory differences and technological advantages, contributed to this growth.
Internet recommender systems are popular in contexts that include heterogeneous consumers and numerous products. In such contexts, product features that adequately describe all the products are often not readily available. Content-based systems therefore rely on user-generated content such as product reviews or textual product tags to make recommendations.
In today's turbulent business environment, customer retention presents a significant challenge for many service companies. Academics have generated a large body of research that addresses part of that challenge — with a particular focus on predicting customer churn. However, several other equally important aspects of managing retention have not received a similar level of attention, leaving many managerial problems not completely solved, and a program of academic research not completely aligned with managerial needs.
Students who want to work in business are well served by taking anthropology courses and earning anthropology degrees. Their anthropological education can be applied in a broad array of businesses: marketing, advertising, marketing research, design, new product development, organizational culture and change, sustainability, risk management, and more.
Research has shown that possessions have the power to change consumers' self-construal and activate different aspects of the self. Building on this literature, the authors suggest that the salience of product ownership not only activates the product-related self but also simultaneously deactivates product-unrelated selves, resulting in impaired performance on tasks unrelated to the activated self. In five experiments, we first elicit feelings of ownership over a product (e.g., a calculator) to activate a product-related identity (e.g., the math self).
We propose new metrics for investment performance based on short-run trading profitability. Since investment opportunities are scarce and value-relevant information decays over time, marginal decisions made by fund managers (i.e., trades) should provide more accurate signals about underlying skill than portfolio alphas, which are contaminated by the returns on "stale" positions.
Sustaining large-scale public goods requires individuals to make environmentally friendly decisions today to benefit future generations. Recent research suggests that second-order normative beliefs are more powerful predictors of behaviour than first-order personal beliefs. We explored the role that second-order normative beliefs — the belief that community members think that saving energy helps the environment — play in curbing energy use.
The authors propose a quantitative approach for describing entertainment products, in a way that allows for improving the predictive performance of consumer choice models for these products. Their approach is based on the media psychology literature, which suggests that people’s consumption of entertainment products is influenced by the psychological themes featured in these products. They classify psychological themes on the basis of the “character strengths” taxonomy from the positive psychology literature (Peterson and Seligman 2004).
The authors examine how consumers respond to pseudo-free offers--offers that are presented to consumers as free but that require consumers to make a nonmonetary payment (such as completing a survey or providing personal information) in order to receive the "free" good or service. Across six studies, the authors find that consumers are generally just as likely to accept pseudo-free offers (with nonmonetary costs) as comparable truly free offers (with no costs), as long as the costs of the pseudo-free offers are below some threshold.