For several decades, people have watched Super Bowl commercials almost as eagerly as they have watched the game itself. With the money now involved, $5 million for a 30-second spot, brands are even more committed to raise their creative efforts and capture the attention of both consumers and all the journalists covering this phenomenon.
In June of 2015, at the Electronic Entertainment Expo in Los Angeles, Microsoft presented a demo (below) of what it is like to play Minecraft using HoloLens. The audience was amazed as the digitized world came off the screen and became an overlay on the real world.
Students in this year’s Real Estate Projects Class taught by Adjunct Associate Professor Andrew C. Jacobs ’96 worked diligently all semester in preparation for the Alexander Bodini Competition held at Columbia Business School on December 9, 2015. Competition was stiff, but MBA students Nikhil Chaudhri ’16, Taylor Ott ’16 and Aradhna Taneja ’16 ended up winning first place in the Alexander Bodini Foundation Prize Competition.
Arab countries can't sustain growth until the state-owned model is dismantled, said Hedi Larbi, economic advisor to the Prime Minister of Tunisia, during a recent Chazen Institute talk.
Entrepreneurship expert Steve Blank shared his insights at “Hacking NYC: Beyond the Rise of the NYC Startup Ecosystem,” sponsored by The Eugene Lang Entrepreneurship Center and hosted by Goodwin Procter LLP.
On February 1, The Eugene Lang Entrepreneurship Center welcomed a new face: Olivier Toubia, the Glaubinger Professor of Business, has assumed the role of faculty director for the center. He replaces Professor Sheena Iyengar, who most recently held the position.
The Private Equity Program has launched its January 2016 newsletter.
Highlights include the launch of a research survey for alumni, and upcoming events.
Professor Takatoshi Ito recently discussed his views on the Bank of Japan's decision on negative interest rates on Bloomberg TV.
Weighing the Impact of the Bank of Japan's Move
Thanks to a generous gift from investor Thomas Russo, the new 5x5x5 Student Value Investment Fund provides students with real-world, long-term value investing opportunities.
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New Research from Columbia Business School Shows that Despite the Federal Reserve’s Success at Reducing Liquidity Risks, Many Banks Resisted Joining from its Beginning
Thanks to a generous gift from investor Thomas Russo, the new 5x5x5 Student Value Investment Fund provides students with real-world, long-term value investing opportunities.
We all want to hire the best of the best, but from the chicken coop to the basketball court, research demonstrates the most talented teams don’t always net the best results. Adam Galinsky, Vikram S. Pandit Professor of Business, tells us what you should consider before hiring for your team.
The world of work is undergoing a revolution. Driven by technological change, once thriving industries are disappearing, taking with them jobs that once employed millions around the globe. Bernd Schmitt, Robert D. Calkins Professor of International Business, discusses the implications of the coming technological singularity for the future of employment.
Co-founded by Wissam Kahi ’04 and Manal Kahi SIPA’15, Eat Offbeat aims to provide customers not just with authentic ethnic food, but with genuine cultural experiences.
In its annual "30 Under 30" list, Forbes handpicks and highlights 30 of the "brightest young entrepreneurs, breakout talents, and change agents" in 20 different industries, according to its editors, Caroline Howard JRN '01 and Emily Inverso.