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Lang Letter Archive

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Articles

Chazen Global Insights, Marketing

The Buzz of Anticipation

How creating buzz around a product makes companies more successful.

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Chazen Global Insights, Economics and Policy

Unraveling Systemic Risk

A new framework helps regulators and industries trace risk to its source.

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Chazen Global Insights, Entrepreneurship

A Fix for Fashion

With The Runthrough, a shopping site for accessories editors, Mandy Tang ’10 is solving a problem that has challenged the fashion industry for decades.

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Chazen Global Insights, Marketing

Avoid These 7 Social Media Fiascos

Learn how to use social media to your benefit.

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Chazen Global Insights, Marketing

Complicating Choice

When it comes to life's biggest decisions, we make our choices harder than they may really be.

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Chazen Global Insights, Entrepreneurship

An Extraordinary Time

Our new facilities will provide a space in which teaching and learning can be both experiential and cross-disciplinary.

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Chazen Global Insights, Finance

What Do Financial Economists Have to Say About "Value"?

Why practitioners of value investing and academics who study it have more to learn from each other than they think.

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Chazen Global Insights, Finance

Value Investing’s Long Run

What the gradual turn away from modern portfolio theory holds for value investing.

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Chazen Global Insights, Entrepreneurship

Helping Companies Go Green

Naomi Stone ’02 founded a consulting firm that helps organizations attain and maintain environmental compliance.

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Chazen Global Insights, Social Enterprise

Banking On Social Enterprise

Managing a successful turnaround was just the first step for Neighborhood Trust CEO Justine Zinkin ’02, who is proving that it’s possible for banks to serve New York City’s poorest individuals — and help them achieve long-term financial stability.

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