Marketing Division News

Please join us in congratulating Don Lehmann, who is the recipient of the American Marketing Association’s Consumer Behavior Special Interest Group (CBSIG) Lifetime Achievement Award. This award acknowledges the accomplishments of a consumer behavior scholar who has made significant and long-standing contributions to the field of consumer research.

Eva Ascarza, Associate Professor of Business, has been selected as an MSI Young Scholar, 2017.

The Marketing Division is pleased to welcome two new faculty members who will join the department in July, 2017: Tomomichi Amano of Stanford Graduate School of Business and Andrey Simonov of University of Chicago Booth School of Business.

The Marketing Division congratulates our PhD students who have recently received job offers: Jia Liu has accepted a position at Hong Kong University of Science and Technology, Shiri Melumad is headed to the Wharton School of the University of Pennsylvania, and Daniel He was hired by the City University of Hong Kong.

Marketing Spring Seminar Series dates are confirmed. For details, view the complete list of Marketing seminars.

A consumer is on his smartphone, skimming the headlines and checking movie times at his local theater. A car ad appears at the top of his browser screen. Is such a small ad, coming when his attention is divided, effective?

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Marketing Professors Ran Kivetz and Oded Netzer and doctoral students Rom Y. Schrift and Jeffrey R. Parker received awards for their papers at the 2010 Society for Consumer Psychology conference.