Press Release Archive

NEW YORK, NY – For decades, marketers have believed that consumers form opinions on products and services only when they have a decision to make when choosing between a new pair of shoes, deciding on a snack at the grocery store, or picking a hotel for an upcoming trip. But recent research shows that consumers are surprisingly eager to express their likes and dislikes – they often evaluate products and services even when there is no decision at stake. This is because people derive a subtle pleasure from expressing that they like or dislike something. In research by Columbia Business School, Professor Michel Tuan Pham, the Kravis Professor of Business, finds that consumers often evaluate products or brands to derive pleasure rather than to make a decision, frequently rendering their evaluations in a seemingly gratuitous fashion.

NEW YORK, NY – For decades, marketers have believed that consumers form opinions on products and services only when they have a decision to make when choosing between a new pair of shoes, deciding on a snack at the grocery store, or picking a hotel for an upcoming trip. But recent research shows that consumers are surprisingly eager to express their likes and dislikes – they often evaluate products and services even when there is no decision at stake. This is because people derive a subtle pleasure from expressing that they like or dislike something.

NEW YORK, NY – Equality in the workforce remains unattainable for many Americans, particularly for women and Black and Latino minorities.

Columbia Business School Researchers Find the Pandemic Increased American Consumers’ Willingness to Share their Possessions (e.g., on Platforms like Airbnb), while it Decreased Willingness to Participate in some other Countries

Professor Takatoshi Ito, Director of CJEB’s Program on Public Pension and Sovereign Funds, was interviewed on Bloomberg about his views on the Bank of Japan’s policy adjustments. BOJ Tweaks Could Be First Step Toward Exit, Takatoshi Ito Says (Bloomberg, 12/20/2022) 日銀の政策修正、積極緩和脱却に向けた最初の一歩も－伊藤隆敏氏 (Bloomberg, 12/21/2022)

Professor Takatoshi Ito, Director of CJEB’s Program on Public Pension and Sovereign Funds, was interviewed on TV Tokyo. 日本のインフレ目標政策の10年～功罪と課題～【プロの眼】(TV Tokyo, 12/19/2022) 住宅ローン金利にも影響 日銀 大規模緩和を転換 (TV Tokyo, 12/20/2022)

Columbia Business School Professors Find That Allowing Cookie Tracking Improves Consumer Experience  

New Columbia Business School Research Finds that Fear of Conflict Leads People to Reject Potentially Valuable Opportunities

New Research Finds Immigration Pardons can lead to Business Creation

CJEB's event, "Toward a Data-Driven Society: From Business to Policy to Social Vision," featuring Professor Yusuke Narita of Yale University, was covered by TV Tokyo in the posting "選挙・政治家はもう不要？成田流 "データ民主主義" 構想とは？" Their coverage in Japanese can be found at the link below. 選挙・政治家はもう不要？成田流“データ民主主義”構想とは (TV Tokyo, 11/21/2022)  

New Research Finds Further Delay is not an Option, Triggering a Negative Feedback Loop

New Research Finds that Many Companies are Using a Competitive Pay Policy that Undermines the Intention

Professor Takatoshi Ito, Director of CJEB’s Program on Public Pension and Sovereign Funds, was interviewed on Bloomberg about his views on yen intervention by the Bank of Japan, monetary policy and his outlook for inflation. He spoke on Bloomberg Television. There Is No Reason for BOJ to Hike Interest Rates: Ito  (Bloomberg Television, 10/27/2022)

The return to the office is also bringing the return of familiar workplace dynamics, including “work besties” and frenemies. But new research shows that one of these familiar office archetypes – the “yes man” or “yes woman” – might actually be a positive element.

Professor Takatoshi Ito, director of CJEB's Program on Public Pension and Sovereign Funds, professor at the School of International and Public Affairs at Columbia University, wrote the Project Syndicate article "Down Goes the Yen." Professor Ito states in the article that, "Many argue that Japan’s attempts to boost the exchange rate are being thwarted by its own central bank, which remains committed to ultra-loose monetary policy. But the exchange rate is not part of the Bank of Japan’s mandate, and the main drivers of the yen’s depreciation are outside Japanese policymakers’ control." Down Goes the Yen (Project Syndicate, 10/20/22)  

Comprehensive new program brings together faculty, business leaders, and students to explore digital transformation across industries

CJEB's event featuring Professor Takatoshi Ito, Director of CJEB's Program on Public Pension and Sovereign Funds, was covered by NHK World-Japan in the article "Professor Explains Why Japan’s Prices Are So Low" and in other media outlets. The English and Japanese coverage is linked below.    Professor explains why Japan's prices are so low (NHK World, 10/6/2022)

New Research Shows How Culture Fit Measuring Systems Can Alleviate Difficulties In Instilling Organizational Values

Professor Takatoshi Ito, director of CJEB's Program on Public Pension and Sovereign Funds, professor at the School of International and Public Affairs at Columbia University, wrote the Project Syndicate article "The Challenge of Monetary Tightening." Professor Ito states in the article that, "The US Federal Reserve’s latest interest-rate hike is just one more step on the long and difficult road away from quantitative easing.

New Think Tank Tackles Critical Challenges at the Intersection of Business and Society

Devon Briger '99, Erika Irish Brown '98, and Jake Reynolds '97 appointed to Columbia Business School Board. 

Columbia Business School’s W. Edwards Deming Center for Quality, Productivity, and Competitiveness announced Tim Steiner, CEO and co-founder of Ocado Group, and Kathy Warden, chair, CEO and president of Northrop Grumman, will receive its 2022 Deming Cup for Operational Excellence Award at a ceremony in Columbia University’s Low Library Rotunda on October 25.

Shogo Sakabe, a current student in the PhD Program in the Department of Economics, and a recipient of CJEB's Doctoral Fellowship, co-authored a paper titled "Place-Based Policies and the Geography of Corporate Investment" with Cameron LaPoint, a former Sumitomo Fellow and a PhD graduate from the Department of Economics, now an assistant professor of finance at Yale University School of Management.

Reentry organizations come together to consider the challenges and opportunities when hiring individuals with past criminal records for career-track positions in healthcare.

Columbia Business School research finds that when people use paper calendars rather than digital, they make better plans and complete them at higher rates