Latest on Strategy
Graduation 2023: Early Career Tips for Business School Grads
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Psychological Targeting
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Recycle Me: New Study Shows Humanizing Products Helps Consumers Recycle More
Women’s History Month: Columbia Business School Experts Research Ways to Improve Outcomes for Women in Business
Delivering on ESG Claims? Research on Workforce Diversity Identifies Proven Path to Meet Goals
Study Reveals Which Diversity Goals Signal a Sincere Corporate Commitment to ESG Goals
Defining Climate Change: Different Interpretations of “Uncertainty” and “Risk” are Dangerously Skewing Public Perception
Strategy Faculty
CBS Faculty Research on Strategy
Decarbonizing voestalpine High-Performance Metal
Should an incumbent metal manufacturing company make the change to green steel and how should it address its business model to be successful in its move to carbon neutrality?
Participating in a climate prediction market increases concern about global warming
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- June 8, 2023
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Journal Article
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- Nature Climate Change
Modifying attitudes and behaviours related to climate change is difficult. Attempts to offer information, appeal to values and norms or enact policies have shown limited success. Here we examine whether participation in a climate prediction market can shift attitudes by having the market act as a non-partisan adjudicator and by prompting participants to put their ‘money where their mouth is’.
Data and Markups: A Macro-Finance Perspective
How can we measure the extent to which data-intensive firms are using their market power? Economists typically look to markups as evidence of market power. Using a simple model with firms that price risk in their capital allocation and production decisions, we highlight the competing forces that make markups an unreliable measure of data-derived market power. Instead, we show how markups measured at different levels of aggregation reflect data and distinguish data from other intangible investments.
Credit Information in Earnings Calls
We develop a novel technique to extract credit-relevant information from the text of quarterly earnings calls. This information is not spanned by fundamental or market variables and forecasts future credit spread changes. One reason for such forecastability is that our text-based measure predicts future credit spread risk and firm profitability. More firm- and call-level complexity increase the forecasting power of our measure for spread changes. Out-of-sample portfolio tests show the information in our measure is valuable for investors.
Realism About Techno-Optimism
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- January 26, 2023
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Newspaper/Magazine Article
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- Project Syndicate
Speeding up the adoption of already proven and scalable technologies, and exposing the many hidden costs associated with fossil fuels, is a necessary goal. Achieving it will require new policies to guide investments in the right direction, and techno-optimists ought to be the loudest advocates.
Online Advertising as Passive Search
Standard search models assume that consumers actively decide on the order, identity, and number of products they search. We document that online, a large fraction of searches happen in a more passive manner, with consumers merely reacting to online advertisements that do not allow them to choose the timing or the identity of products to which they will be exposed. Using a clickstream panel data set capturing full URL addresses of websites consumers visit, we show how to detect whether a click is ad-initiated.
The Case for Mandating Climate-Risk Disclosure
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- November 24, 2022
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Newspaper/Magazine Article
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- Project Syndicate
The US Securities and Exchange Commission is considering a proposal to require some companies to disclose information relating to the risks they face from climate change. But the agency is coming under pressure to scrap or water down the proposal because of a recent Supreme Court decision.
Who Pays for Climate Change?
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- November 16, 2022
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Newspaper/Magazine Article
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- Project Syndicate
In the face of a massive financing gap for climate-change mitigation and adaptation in developing countries, everyone accepts the need for more "creative" measures to unlock and redirect private capital. But proposals like carbon credits must be understood merely as stepping stones, rather than as lasting solutions.
Managing with Style? Micro-Evidence on the Allocation of Managerial Attention
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- November 1, 2022
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Journal Article
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- Management Science
How does task expertise affect the allocation of attention?