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Strategy

See the latest research, articles and faculty on the Strategy Area of Expertise at Columbia Business School.

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Strategy Faculty

CBS Faculty Research on Strategy

The Effects of Fatigue on Judgments of Interproduct Similarity

Authors
Michael Johnson, Donald Lehmann, and Daniel Horne
Date
August 1, 1990
Format
Journal Article
Journal
International Journal of Research in Marketing

Similarity scaling often requires subjects to produce such a large number of judgments that fatigue may become a problem. Yet it remains unclear just how respondent fatigue affects similarity perceptions and resulting judgments. The present study uses a categorization perspective to examine the effects of fatigue on similarity judgments. The results suggest that subjects rely increasingly on category membership as they progress through a similarity judgment task.

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Combining Related and Sparse Data in Linear Regression Models

Authors
Wilfried VanHonacker, Donald Lehmann, and Fareena Sultan
Date
July 1, 1990
Format
Journal Article
Journal
Journal of Business and Economic Statistics

Meta-analysis has become a popular approach for studying systematic variation in parameter estimates across studies. This article discusses the use of meta-analysis results as prior information in a new study. Although hierarchical prior distributions in a traditional Bayesian framework are characterized by complete exchangeability, meta-analysis priors explicitly incorporate heterogeneity in prior vectors.

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Longitudinal Patterns of Group Decisions: An Exploratory Analysis

Authors
Kim Corfman, Joel Steckel, and Donald Lehmann
Date
July 1, 1990
Format
Journal Article
Journal
Multivariate Behavioral Research

This article presents an exploratory investigation into longitudinal patterns of influence in group decision-making. In particular, we focus on how the outcomes of past decisions affect group members' relative influence in future joint decisions. Results suggest that past outcomes play an important role in the resolution of disagreements when group member preferences are equally intense. Losers in prior decisions are likely to win in the future (and vice versa) due to what appears to be promotion of equity in the group.

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Downtown Malls and the City Agenda

Authors
Lynne Sagalyn and Bernard Frieden
Date
July 1, 1990
Format
Journal Article
Journal
Society

A shopping mall, new office towers, a convention center, an atrium hotel, a restored historic neighborhood. These are the civic agenda for downtown development in the last third of the twentieth century, a trophy collection that mayors want. Add a domed stadium, aquarium, or cleaned-up waterfront to suit the circumstances, and you have the essential equipment for a first-class American city.

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Estimating Publication Bias in Meta-analysis

Authors
Roland Rust, Donald Lehmann, and John Farley
Date
May 1, 1990
Format
Journal Article
Journal
Journal of Marketing Research

A central assumption of meta-analysis is that the sample of studies fairly represents all work done in the field, published and unpublished. However, if studies with "poor" results are less likely to be published, a potential publication bias is present. The authors propose a maximum likelihood approach to estimating publication bias for the situation in which censorship based on effect size may occur. An explicit hypothesis test is provided for testing whether or not censorship is present.

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A class of Euclidean routing problems with general route cost functions

Authors
Shoshana Anily and Awi Federgruen
Date
May 1, 1990
Format
Journal Article
Journal
Mathematics of Operations Research

In most vehicle routing problems, a given set of customers is to be partitioned into a collection of regions each of which is assigned to a single vehicle starting at a depot and returning there after visiting all of the region's customers exactly once in a route. In this paper we consider problem settings where the cost of a route may depend on its length ϑ as well as m, the number of points on the route, according to some general function f(ϑ,m), assumed to be nondecreasing and concave in ϑ.

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Purchase Intentions and the Dimensions of Innovation: An Exploratory Model

Authors
Susan Holak and Donald Lehmann
Date
March 1, 1990
Format
Journal Article
Journal
Journal of Product Innovation Management

The ultimate success of new product R&D depends as much on customer acceptance as on technological breakthroughs. In this article, Susan Holak and Donald Lehmann focus on customer acceptance by exploring the manner in which the general attributes of Rogers (relative advantage, compatibility, complexity, divisibility and communicability) plus perceived risk combine to form the intention to buy an innovation. Results demonstrate a causal structure among these attributes and lead to various implications for R&D guidelines and product design.

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Public Profit Sharing: Symbol or Substance?

Authors
Lynne Sagalyn
Date
January 1, 1990
Format
Chapter
Book
City Deal Making

This article explores the profit-sharing aspects of codevelopment agreements and focuses specifically on the nature of the city's financial involvement. Cities are increasingly using a vast array of financial mechanisms, including loan paybacks, participatory leases, and equity participations, to give them a more direct financial stake in projects. Sagalyn examines the financial structures of several codevelopment projects throughout the country.

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Explaining the Improbable: Local Redevelopment in the Wake of Federal Cutbacks

Authors
Lynne Sagalyn
Date
January 1, 1990
Format
Journal Article
Journal
Journal of the American Planning Association (JAPA)

Federal cutbacks in urban aid in the 1970s forced cities to finance redevelopment projects with their own resources. Freed from federal rules and regulations, cities responded with invention, devising new financial strategies that proved to be powerful alternatives to direct federal aid. The process that fostered the solutions—public-private dealmaking—transformed the nature of city development practice, raising with it troublesome issues of accountability. This article describes these financial strategies and the nature of public subsidies in the deals.

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